Hello

Welcome to Your Weekly News Brief!

Happy Holidays!

Thank you for being part of our Bloom Report community. As we wind down for the holiday break, I want you to know how proud we are to share the stories, news, and creativity of our industry’s people with you each week.

The Toy Association offices will be closed from December 24 through January 5, and the next Bloom Report will land in your inbox on January 9. Until then, I hope you’re able to slow down, savor the season, and enjoy the magic of toys—and their incredible power to spark joy, imagination, and connection at every age.

Happy Holidays,
Mary and the POP Team

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The Toy Foundation™ Delivers Holiday Joy to Children in Need

The Toy Foundation™ (TTF) is delivering play this holiday season to children in under-resourced communities, schools, and hospitals nationwide with the distribution of more than 20,000 toys through its Toy Chest program. Thanks to the toy industry’s united support, year-round toy donations and financial contributions enable TTF to reach children when they need it the most.

“Each year, we see more children and families looking for assistance at the holidays, and we’re incredibly grateful for The Toy Foundation’s support,” said Drew Koven, co-managing director at LA Strong Foundation. “It means the world to be able to give every child a brand-new toy and to see their smile and amazement that they are lucky enough to take this toy home with them.”

Take a look at a recap of select holiday events The Toy Foundation supported in December.

READ MORE

The 10 Most Famous Holiday Toys of All Time

Icons of wish lists, living rooms, and childhood magic

Every holiday season brings a new wave of must-have toys, but only a select few break through the moment and become legends.

These are the toys that sparked long store lines, fueled imagination across generations, and turned ordinary mornings into unforgettable memories.

From classic playthings to pop-culture powerhouses, here are 10 of the most famous holiday toys of all time—the ones that truly defined Christmas magic.

READ MORE

Cartoon Lovers, Lexophiles & People in Need of a Smile!

Cartoon of the Week: Another wonderful cartoon submitted this week! Do you have a cartoon, quote or a joke to share? Send it to Mary.

Memorable Quotes:  "Peace on Earth. Give me presents!"  -Animal (Frank Oz) in “A Muppet Family Christmas,” 1987   

Toy Industry Word of Day:  If you can think of a toy/game industry word not in our POPDictionary, add it and we will connect it to you POP profile, feature it here in an upcoming week and on POP's homepage! ​

Happiest of Birthdays to our colleagues celebrating birthdays this past week

Bart Heiremans
Tyler Richins
Shelly Morick
Chrissy Fagerholt
Marcus Barnett
Mutsumi Inomata
Nick Alfieri
Andrew Hackard
Tim Walsh
Santa Claus

Financial, Legal and Tariffs

Would Unwinding Trump’s Tariffs Really Be as Much of a 'Mess' as the Administration Claims?

The White House warns the Supreme Court that tariff refunds would be an administrative nightmare. Trade policy experts disagree.

Modi's Drive to Make Hasbro, Mattel Toys in India Upended by Tariffs

The unfinished toys were yanked off assembly lines after Trump imposed the tariffs, which are now higher than those on China.

Stories, Comments, and Advice

Brick trophies, a life-size pink Cadillac and a team sponsorship: Why Lego is going all in on F1 Lego and Formula 1 kicked off a multiyear partnership in 2025. Here's how that collaboration is providing value to the toy company and the racing organization.
A very Merry Christmas from Team Toy World!

The Toy World team will be taking a break over Christmas and the New Year – so we'll see you on 2nd January, when our newsflash service will resume.

Come on, let’s play… it’s the Christmas Blog!

The race is almost run. The bell has rung, and we are on the final lap. With the likelihood of many companies breaking up and people getting paid today (that reminds me… add that to my long list of things to do by the end of the day), let’s hope for a strong end to the festive trading season.

'The Playground Podcast' Caps 2025 with Real Toy Talk from Zahn, Byrne, and Baulch

The seventh annual year-end wrap-up from a trio of toy industry friends arrives!

Puzzle Designers Search for That 'Satisfying Click'

For prizewinning puzzle creators, the devilish ideas are in the details.

Introducing the We B Toys Podcast

In this new podcast, toy and game inventor Bruce Lund discusses a few of the iconic toys made and licensed by We B Toys.”

The Greatest Sob I ever heard

Isaac Larian memorializes his mother and the impact she had on him through sharing the story of his coming to America.

Toy Ovens Evolved From Heating Elements to Light Bulbs, Teaching Kids Engineering Principles

Almost as soon as household electricity became commonplace, electric ranges replaced wood/coal-fired stoves for baking. Almost as quickly, kids wanted to bake their own cookies, and toymakers responded.

History and Nostalgia

Donald Franklin Duncan Sr.: Breakaway Entrepreneur

With a keen eye and mind for business, Donald Franklin Duncan Sr. brought yo-yos to the masses and inspired a new pop-culture craze.

Vintage Toy Restoration – Action Man Talking Commander from Palitoy

Watch as Dave of the Toy Polloi YouTube channel repairs the tape mechanism of an Action Man Talking Commander figure from Palitoy.

Loony Links from Kohner

Introduced in 1963, Loony Links was a simple construction toy from Kohner.

The invention of Jenga

How a 1970s family game became an international hit.

Winnie the Pooh Is Turning 100: Historic Photos

In honor of Winnie the Pooh turning 100, the beloved bear is being celebrated in multiple ways throughout 2025 and 2026.

Licensing and Entertainment

Playmates Toys and Paramount to End TMNT Licensing Agreement

In a shell-shocking announcement, Playmates Toys revealed that the long-standing license to produce TMNT merchandise will not be renewed.

Jump Festa 2026: MHA, One Piece, and all the major anime announcements

Jump Festa, the Shueisha-organized annual event in Japan, has been spotlighting major anime and manga announcements since 1999.

FanRoll Dice and Mini Museum Partner for Artifact-Filled Gaming Dice

FanRoll Dice is teaming up with Mini Museum to create a new line of dice sets that bring tangible history to tabletop gaming. 

Bear Walker Crushes New Collab with ‘Godzilla vs. Destoroyah’

Kaiju meet kickflips in Bear Walker’s latest limited-edition skateboards, celebrating the 30th anniversary of 'Godzilla vs. Destoroyah.'

Paul King to Direct Labubu Movie for Sony (Exclusive)

The toy phenomenon is getting the feature film treatment.

People of Play

ZAG Appoints Ian Lambur as Executive Vice President of ZAGTOON Series Department

The former Cloudco executive oversees global series strategy and partnerships for ZAG’s animated franchises.

Mattel Names Natalia Premovic Chief Consumer Products and Experiences Officer

The executive leads global consumer products, publishing, and location-based entertainment strategy.

Companies and Brands

Chinese toymaker Pop Mart targets wider audience with magazine, grow IP

The company, which sells toys in blind boxes, started selling the Playground magazine for 39.9 yuan (US$5.7), with the theme of exploring the future.

Topps celebrates 30 years of Merlin with anniversary collection

To celebrate the anniversary, the 200-card base set from Topps spans elite talent from the UEFA Champions League, Europa League and Europa Conference League.

Warmies Expands with Pet-Friendly Collection

The company adds washable, unscented plush products designed for safe warming and cooling.

TOMY Introduces Fukumai TOMICA New Year Series with Six Vehicles

The die-cast lineup celebrates Japanese New Year traditions with animal symbols and gold-accented designs.

Sony Scoops up Snoopy and the Peanuts in $457M Deal

The Great Pumpkin isn’t involved, but it’s still a big day for the Peanuts crew as Sony is poised to buy WildBrain's 41% stake.

American Girl dolls are turning 40, just like the millennials who loved them

The American Girls are turning 40, but when you look at them, you’d never know it. They are forever 10, schoolgirls with hair bows and a semi-smile that reveals two front teeth.

Behind the scenes with Target's toy owned brand Gigglescape.

Learn how Target designs and develops its toy brand Gigglescape and meet the team behind the toys.

Inside LEGO headquarters with its first American head of design

"CBS Saturday Morning" gets a look inside the LEGO headquarters to see a little bit of the magic that goes into making the iconic brand of building bricks.

From Black Friday to Christmas: GobiDex Turns Holiday Gifts into Long-Term Creative Companions

How a Seasonal Purchase Becomes a Year-Round Engine for Imagination, Learning, and Family Connection.

Gaming: Digital, Video, Hardware, and Development

Hideo Kojima says without Super Mario Bros he would “probably” never become developer

Famed video game developer Hideo Kojima has said in a new interview that Super Mario Bros. inspired him to become a video game developer.

Octopath Traveler series has now shifted over 6 million copies worldwide

Square Enix has busy celebrating today with the news that the beloved Octopath Traveler series has now sold over six million copies worldwide.

Talking Ginger joins My Talking Tom Friends 2

Talking Ginger first joined Talking Tom & Friends in 2012, becoming a fan favourite who now introduces fresh interactions and more ways to play.

Safety and Regulatory

The Toy Association™ Highlights Key Safety Tips During Fifth Annual Toy Safety Awareness Month

The Toy Association™ wrapped up its fifth annual Toy Safety Awareness Month, putting a spotlight on safe play at the height of the holiday shopping season.

Associations, Foundations, Shows, Awards, Events, and Festivals

‘The Pop Insider’ Announces Finalists for Inaugural Collectors’ Choice Awards

The fan- and industry-voted program spotlights licensed merchandise, collectibles, and fandom-driven experiences.

Blue Plate Media Offers Free Educational Marketing Forum at Toy Fair®

Blue Plate Media Services (BPMS), in collaboration with The Toy Association™, will present its 16th Annual Blue Plate Media Lounge at Toy Fair®, where the agency will host free educational sessions open to all Toy Fair exhibitors and attendees.

Making Spirits Bright: The Sandals Foundation Leads Its Largest Toy Drive to Date

This holiday season, the simple joy of opening a new toy is reaching tens of thousands of children across the Caribbean through an annual toy drive led by the Sandals Foundation, the philanthropic arm of Sandals and Beaches Resorts.

RIP - Rest in Play - Remembering Those that have Passed

Vince Zampella

The creator Grand Theft Auto and co-founder of Apex Legends studio Respawn Entertainment was killed in a car crash on Sunday, Los Angeles NBC affiliate NBC4 reported. Zampella was 55.

Worldwide Magazines Weekly Top Stories

Some After The Holiday Season. Check Back for Complete Lists.

Toy Trade Monthly & Special Issues​​​​​​​​​​​​​

 
Adventure Media & Events (US)​


 

​Toyworld (UK)

 
Licensing.biz Powered by Toyworld

 
ICv2: The Business of Geek Culture (US) 

 

 

Nación Juguetes (Mexico, Peru, Argentina, Chile & Spain)​​

 


Global Toy News​​​ 

The Bugg Report (Australia)​

 
The Toy Universe (Australia)


 

​hobbyDB

 ​​​​​​​​​​​​​​​​​​​​​​
BoardGameWire​​

 

 

Toy Store (Italy)

Video of the Week!

Elf on the Shelf Support Group - SNL

POP Classifieds - Free and Easy

"I kept an eye on People of Play's Classifieds and now I work at TOMY!" -Jeff Hersheway, Digital Content Manager at TOMY International

Either post your job openings yourself (so easy!) to our POP Classifieds or send them to us to post for you. We all have colleagues looking now that would benefit.

You can also post IP and more to sell. We just posted a listing for US Utility Patent & Trademark: MOGO.

If you are looking for someone with particular skills and expertise, use POP's Advanced Search to fine that person or company you need!  

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Get Listed in the POP Toy Industry Database

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David Yakos, Founder of Streamline Design and Owner of Salient Technologies

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