On Wednesday (July 30), the White House released its long-awaited report on digital asset policy, marking one of the most concerted federal efforts yet to bring structure to the cryptocurrency sector. 

the UK's Online Safety Act requires sites hosting porn and other content deemed "harmful" - including Reddit, Discord, Grindr, X, and Bluesky - to verify that users are over the age of 18.

When it comes to creating, manufacturing, and selling toys, children’s safety should always be top of mind. Companies creating products for kids are responsible for ensuring those products are safe, whether they’re action figures or outdoor toys and games.

Trump posted individual letters he sent 17 drugmakers, including Eli Lilly, GSK, Pfizer, Regeneron, Merck, Pfizer and Novo Nordisk. 

Nevertheless, the sportswear giant maintained its outlook and said it has yet to see consumer demand weaken.

Duties will be lowered from the 25% that Trump had threatened in his "tariff letter" to Seoul earlier this month.

Wholesalers, distributors inside economy expect massive hit from Trump trade policy in a sector that is one-third of GDP.

User and engagement numbers were also strong for gaming platform Roblox, with daily active users up 41% year over year.

President Donald Trump said he would not raise U.S. tariffs on Mexican goods beyond their current levels for 90 days.

Disney has expanded its agreement with Dutch e-commerce manager Icecat to co-develop customized listings for Lilo & Stitch licensed products.

In recent earnings reports, General Motors said it paid $1 billion in tariffs in the second quarter.

The figures represent a major increase from the 10% baseline tariff Trump announced in April of this year.

Tariffs on Chinese goods could result in a decline in exports from the Asian manufacturing giant to the U.S. in the years ahead reaching near $500 billion.

U.S. tariffs on incoming goods look to be settling in only slightly less than what President Donald Trump had threatened in April.

A federal appeals court will soon hear oral arguments in a major case challenging Trump's "reciprocal" tariffs.

US President Donald Trump and EU chief Ursula von der Leyen shake on it after "tough negotiations" in Scotland.

The agreement is a major step in Trump's plan to shake up global trade, which he says was weighted against America.

Smartphones assembled in India accounted for 44% of U.S. imports in the second quarter. 

President Donald Trump's blanket tariffs scheduled for Aug. 1 could bring higher prices on certain foods, economist says.

The U.S. and China had agreed to pause most of the sky-high tariffs on each others' goods amid trade negotiations.

The EU has pledged to buy $750 billion of energy from the U.S. in exchange for a lower rate tariff rate in its trade deal.

Top Trump administration officials insist that the Aug. 1 deadline is not changing, even as dozens of trade negotiations are unresolved.

Gross domestic product was expected to grow at a 2.3% annualized pace in the second quarter.

The 25% tariff rate is modestly lower than what he imposed on India on "Liberation Day," when he announced a 26% rate.

Vietnam’s cost advantage and dependence on Chinese parts are strengthening ties with Beijing.

A softening of Trump tariffs since April means global growth could be stronger, the IMF says.

The impact and uncertainty of this year’s trade war, driven by President Trump’s tariff policies, is hitting toy industry earnings.

Adult customers looking to tap into childhood nostalgia are a key growth area for toy brands, marketing experts told us.

Whether it's playing a game, or gaming the system, people are figuring out how to get their hands on Pop Mart's little plush monsters

Toy vendors and their retail partners are playing it safe and keeping inventories lean amid tariff uncertainty.

As traditional toy sales fall, ‘Magic’s’ growing fan base and high margins make it Hasbro’s most valuable asset

Labubu toys from Pop Mart have become a hot item around the globe, and now fans are discovering its other collectibles. 

China is top producer of toys. But E.U., whose tariffs go up Friday, make quite a few as well.

Though tariff concerns have eased, America's biggest toymakers are still feeling the pinch from the Trump administration's policies.

While board game prices have increased just 10-15% since 2006, movie tickets have more than doubled.

The world's collection of toys and echoed knick-knacks has returned to the spotlight.

WWD takes a closer look at some of the toys and childhood-inspired collections dominating social media.

A 4-year-old Southeast Texas boy is competing for the national Hasbro "Toddler of the Year" title, which comes with a $25,000 prize, a trip to the Peppa Pig Theme Park and the opportunity to lead the Hollywood Christmas Parade.

Nearly half of U.S. consumers report being unable to purchase essential goods such as food, household supplies, and apparel due to stockouts, according to a new report by PYMNTS Intelligence.

Dan and Kathy Viau are getting out of the toy-making business after 35 years. The couple put The Toy Factory up for sale in the summer of 2024.

If there’s one thing the toy and game industry knows all too well, it’s that the journey is rarely a straight line.

There’s no need to travel to the Mushroom Kingdom to get these Super Mario collectibles. Kids can bring home their favorite villain with the Big Bad Bowser figure, which features fire-breathing light effects and button triggers.

When it comes to classic toy categories, two of the first that come to mind are action figures and board games. With each having a long history and many variations launching and fading away, they’ve stood the test of time.

“She loves her kitchen.”

Released in 1974 by Mego, the Dinah-mite Ski Chalet playset allowed fashion doll Dinah-Mite to escape to her very own woodland retreat.

Wendy was a character created by Harvey Comics as a companion to Casper the Friendly Ghost. The young witch debuted in Casper the Friendly Ghost #20 published in May 1954. She matched Casper’s innocent and earnest demeanour.

Captain Underpants: The First Epic Manga, written and adapted by Pilkey with art by the manga artist Motojiro, will be released on April 7, 2026, as a paperback with an MSRP of $14.99 and a jacketed hardcover with an MSRP of $24.99.

Kids favorite Blippi is taking his unique brand of energy, comedy and positivity on the road in a new Moonbug Entertainment series. Blippi: The Ultimate Road Trip will see the children’s content presenter and his best friend Meekah on a cross-country journey.

Nickelodeon is expanding The Thundermans franchise with new movie Clash of the Thundermans. The greenlight follows on the success of Nick’s The Thundermans Return movie and The Thundermans: Undercover series.

One of the biggest hurdles that streaming services face in their efforts to maintain profitability is retaining customers, CNBC reports. In an effort to offset the cash losses that come with subscriber loss, services have employed a number of different strategies.

Netflix, Spotify, and YouTube are each chasing ambitious revenue targets — and lofty market caps that reflect their potential as platform giants in the race for dominance in entertainment and media.

Set to roll out publicly this week, after several months of alpha testing with 10,000 users, Showrunner will initially be available for free. But Fable eventually plans to charge creators US$10 to US$20 per month for credits.

The official logline states the show is “about one family, over time. Jumping through the years, we follow the Schwooper siblings from childhood to adulthood and back again, chronicling their triumphs, disappointments, joys, and compromises.”

"Zoonicorn” has announced multiple new licensing partnerships it secured following Licensing Expo 2025. The agreements expand “Zoonicorn's” consumer products portfolio across several categories. 

Mensa is known as the smartest brand in the world. Founded in 1946 in Oxford, the nonprofit organization represents the top 2% individuals in terms of IQ, providing a forum for intellectually gifted individuals to connect, socialize, and collaborate.

The trailer was jam-packed with so many new characters and reveals that it was a bit overwhelming, but it looks fantastic — and contains a villain twist unlike anything we’ve seen in the series so far.

The full Hello Kitty line-up comprises scented plush, fruit-themed toys and cuddly characters based upon the pop culture icon's friends, including My Melody, Kuromi, and Keroppi.  

The trailer premiered to a crowd of fans at San Diego Comic-Con on Thursday 24th July during the dedicated San Diego Comic-Con panel: MrBeast Lab Unlocked: Secrets of the Lab Revealed, which featured a video drop in from Jimmy, MrBeast himself.

At Comic-Con International: San Diego (SDCC), Jada Toys revealed a new licensing partnership with Skybound Entertainment. This collaboration will launch a new collectibles line inspired by the popular series Invincible in 2026.

At Comic-Con International: San Diego (SDCC), JAKKS Pacific unveiled its new Fall 2025 toy and collectibles, featuring products inspired by popular franchises such as Super Mario, The Simpsons, DC Comics, and Sonic the Hedgehog. 

At Comic-Con International: San Diego (SDCC) this weekend, the company announced two new waves of characters, along with paint masters of Kathryn Janeway (“Year of Hell” Edition) and Nog (“Favor the Bold” Edition). 

With one sequel already on the way, the star says he starts voice recording in September for yet another film for the popular franchise that will be released in three years. 

The ink is still drying on the FCC’s stamp of approval for Skydance’s US$8-billion acquisition of Paramount, and there are still a lot more questions than answers about what things will be like after the merger.

The relaunch will begin in November 2025 with remastered versions of the originals, with new art and dialogue from the original creators, and then move to new stories, by writer Benito Cereno and Englert, in May 2026.

December will bring an ending and a beginning for the Ultimate universe as Marvel Comics brings its best-selling Ultimate Spider-Man to an end with issue #24 and kicks off a five-issue event series, Ultimate Endgame.

During the animated series’ panel at San Diego Comic-Con on Friday, the show’s team announced an animated spinoff, President Curtis, centering on voice actor Keith David‘s titular character.

After a very bumpy road, Coyote vs. Acme‘s team took to San Diego Comic-Con to celebrate the movie finally heading to the big screen and announce its forthcoming release date.

In a needed win for both Kevin Feige‘s Marvel Studios and the franchise itself, Matt Shakman’s Fantastic Four: First Steps rocketed to a global opening of $216.6 million, including $117.6 million domestically and $99 million overseas.

NOW TV alum Steph Fernandes (pictured) has stepped into the role to oversee social media work for clients like Netflix UK, NBCUniversal, Prime Video UK and WBD. She succeeds Jen Leeming, who recently moved on to Think Jam as a director of social for EMEA.

Playtime PR has announced Ceriann Smith is stepping into the role of managing director, further elevating the leadership role she has been playing at the heart of the agency since 2016.

Asmodee has announced a series of staff changes within its National Sales team, reflecting the company’s continued investment in talent and its commitment to getting more games into more hands and homes.

Cottage Door Press has appointed Sean Hynes as Executive Vice President of Sales, signaling a new era of growth for the award-winning children’s publisher as it expands beyond bookshelves and into the toy aisle.

Joining WB president and CEO David Zaslav are Motion Picture Group co-chairs Pam Abdy and Mike De Luca; DC Studios CEOs James Gunn and Peter Safran; and TV Group CEO and chairman Channing Dungey. 

The lineup complements buyer-seller meetings taking place during the Fall Preview period in showrooms at the new Toy Building (101 Continental Boulevard) and throughout LA.

At The Toy Association, we couldn’t be more excited to welcome our global community to El Segundo this year for two milestone moments for our industry: the grand opening of The Toy Building on August 1 and the 2025 LA Fall Preview Market Weeks, taking place September 8 to 19.

It is a narrative-driven cooperative card game where players assume the roles of iconic characters from The Two Towers and try to advance through 18 chapters of the storyline by taking tricks and meeting specific character objectives.

The project places viewers inside the world of Oz using the Sphere’s 160,000-square-foot wraparound screen. The film will play in 16K resolution with full spatial audio using 167,000 speakers and haptic seating.

Original sketches, paintings and assorted illustrations from the “Star Wars” creator’s personal collection – plus quite a bit representing that galaxy far, far away − will be on display at the new Lucas Museum of Narrative Art.

 “Five Nights at Freddy’s” and “WWE Presents: The Horrors of The Wyatt Sicks” Debuting this Fall at Universal Orlando Resort and Universal Studios Hollywood 

Via Spielwarenmesse's Spirit of Play Foundation, exhibitors have presented substantial toy donations to Nuremberg Kinderhaus, Kinderlachen e. V. and other beneficiaries. 

Brands can now enter their top toys for testing by real families, with the MadeForMums Toy Awards returning for 2025 to celebrate the best children’s toys for every age and stage.  

At the City Kids Green Awards, the Trybike stood out for its longevity, high-quality construction and commitment to reducing waste through thoughtful, adjustable design.

The new location is the second Miniso flagship store to open in Melbourne this July, underscoring the company’s confidence in the Australian market. On 26th July, global lifestyle brand Miniso opened its new flagship store in Melbourne.

SPRK’s newly-installed lighting attraction highlights MINILAND’s storytelling and models.

The Miraculous franchise is debuting a whole new array of toys in partnership with multiple companies. The celebration kicks off in NYC.

The deadline is approaching for the toy community to submit their nominations for the 2026 Toy Industry Hall of Fame, the highest honor bestowed upon individuals in the industry. Nominations may be submitted online through Friday, August 8.

SuperAwesome has partnered with The Toy Association™ to offer members access to a timely new report, “A Deep Dive into the Holiday Season for 6–12 Year Olds,” exclusively through August 5.

At this year’s LA Toy Previews, Blue Rocket will be showcasing two new product lines, each designed to spark imagination, learning and joy. Blue Rocket is a creative and innovative company specialised in innovative games and toys.

Designed to inspire exploration in a safe environment, this innovative kids’ tablet integrates advanced functionality across six modes, alongside an instant thermal printer that brings their ideas to life without ink, cables or fuss.

With a focus on mindful design and high-quality materials, the Box CanDIY range features themed craft kits that cover a wide range of activities including jewellery making, scratch art and build-your-own mini worlds. 

The company behind PAW Patrol and Unicorn Academy reports that Q2 2025 revenue slid to $400.7 million, down 2.7% from last year, as softness in toy sales weighed against gains in digital gaming.

The new 7-Eleven x Hot Wheels® collection features a lineup of collectibles built for car fanatics and skateboard lovers alike, including the first-ever branded Hot Wheels die-cast car – a Silver Series™ Toyota Supra decked out in 7-Eleven branding.

Hold onto those broomsticks! Kinder Joy is bringing the wonder of Harry Potter right to local retail stores with the exciting new Kinder Joy Harry Potter-inspired Quidditch Collection.

The Incredible Group has announced the introduction of KIMMON: a new blind box collectible brand where fashion meets feelings, storytelling meets style and every character carries a spark of emotional magic. 

Hasbro is releasing a new version of Priorities known as Priorities Fourth Wing Edition and it will absolutely have you rethinking everything you thought you knew about the universe as you rank characters, scenarios, and more!

MAJOR is taking its signature retro-inspired collectibles to the ballpark with the debut of its first officially licensed Major League Baseball action figures.

Spin Master has sold season one of its 2D-animated preschool series Vida the Vet (52 x 11 minutes) to Cartoon Network (Australia, New Zealand), HKTVE (APAC), Clan TV (Spain), France Télévisions, Frisbee (Italy), RTÉ (Ireland) and RTS (Switzerland).

Everdell publisher Tycoon Games has continued its 2025 acquisition spree by buying Colt Express, Living Forest, and Lewis & Clark: The Expedition from French board game publisher Ludonaute.

French board game publisher IELLO has given Blue Orange USA exclusive first pick on bringing its titles to the US, having left former partner Flat River Group after it slashed its North American hobby game distribution operation.

Fans can now immerse themselves in the glitter and glam of the ’80s with six re-recorded tracks from the original beloved 1985 TV series, available on both vinyl and digital platforms.

For this Back-to-School season, the PLAY-DOH brand has teamed up with parenting expert and clinical psychologist Dr. Becky and Walmart to show how PLAY-DOH compound can be used as a powerful tool. 

Featuring a bold design, intricate details and a wide array of characters, the Lego DC Batman Arkham Asylum set is a standout display piece and a fantastic addition to any adult fan’s collection.

Aimed at school children, with a core demographic of six to 12 years old, the debut Taggeez collection has now arrived in Tesco stores nationwide, with further retail launches planned for the coming months.

The lineup of new releases from Hasbro brings fans collectibles from franchises such as Star Wars, Marvel Legends and Transformers.  Hasbro made waves at San Diego Comic-Con (SDCC) 2025 with a lineup of new releases.

Hasbro has appointed one of Australia’s leading distributors and manufacturers of quality and innovative toys and gifts, Jasnor, as the master toy distributor for its Peppa Pig brand in Australia and New Zealand.

The company has a longstanding partnership with the globally recognised authority on record-breaking feats, serving as the German publishing partner for the world-renowned annual book of records.

Perfect for ages 3 and up, these interactive playsets help kids develop real-life creative thinking, motor skills, and confidence while exploring their imagination.

The three new Mattel Creations dolls, including Belle from Beauty and the Beast, Ariel from The Little Mermaid, and Tiana from The Princess and the Frog, all feature artistic new outfits packed with symbolism and unique textures. 

Within the app, Kidz Bop kids and Zigazoo creator Sadie Mae have unique channels for engaging directly with fans, creating challenges, and supporting the Kidz Bop Live Tour. 

The Masters of the Universe x Transformers collaboration creates a unique crossover experience for collecting enthusiasts with two action figures that perfectly blend the two universes.

The action aisle has been stuck in sequel mode — literally. Dominated by legacy licenses, gaming IP, and safe bets wrapped in plastic, it’s been a long time since anything truly new punched through.

How can we give kids the experience of having a pet without committing to a real one? More than 200 million units later, the answer is clear as Little Live Pets continues to offer lifelike companions that blend interactive technology with heartwarming play.

SEGA and Atlus has announced that Persona 3 Reload is finally coming to the Nintendo Switch. Fans will be able to get their hands on the latest Persona remake on 23rd October. The game sees you step into the shoes of a transfer student.

Square Enix has announced a brand new HD-2D game titled The Adventures of Elliot and it’s arriving on the Nintendo Switch 2. You take the role of one protagonist named Elliot with a number of different weapon types at your disposal.

This mix of new titles and returning classics from a variety of Nintendo’s global publishing and development partners will make their way to both Nintendo Switch 2 and Nintendo Switch throughout 2025 and beyond.

Xbox hardware revenue decreased by 25 percent during fiscal year ended June 30, 2025, but Microsoft has indicated there is cause for optimism after it became the top publisher on PlayStation during Q4.

Atari has announced an acquisition deal worth more than $5 million that will make it the primary shareholder of Thunderful Group AB, a Swedish video game holding company currently operating with five development studios and a couple of publishers to boot.

Last week, indie megaplatform itch.io announced it had deindexed all adult content from its search and browse pages, thanks to pressure from payment processors and targeting from an anti-porn campaign.

Nintendo has clarified on the Nintendo Today app that the lovable Princess Peach and Mario are just good friends putting to bed fan theories that they are in a relationship or have had a relationship.

Famed leaker billbil-kun has said in the latest issue of Deal Labs digital magazine that THQ Nordic has been working on a brand new entry in the SpongeBob SquarePants series of video games.

“We’re not looking to make any changes on pricing at this stage, but that’s in the construct of — we already offer a fairly broad pricing scheme across our various products,” said EA CEO Andrew Wilson.

People across the United Kingdom have been faced with a censored and partially inaccessible online landscape since the country introduced its latest digital safety rules on Friday.

 Starting August 13th, YouTube will detect underage users in the US based on their activity and the age of their account, allowing the platform to automatically apply restrictions.

The collaboration between ESCP and WRAP underscores a shared commitment to protecting workers and supporting companies in achieving their ESG objectives.

Starting on December 10, all users younger than 16 years of age will be prohibited from accessing YouTube, along with Facebook, Instagram, Snapchat, TikTok and X, which were all previously flagged to be off-limits for Aussie children.

Joan Anderson, who coined the name for the hula hoop and played an unsung role in its rise, has died age 101. The former model was visiting her native Australia from her home in the US when she spotted groups of people swivelling wooden hoops around their waists.

Barbie designers Mario Paglino and Gianni Grossi have been killed in a head-on car crash after a man, 82, drove the wrong way down a highway in Italy.