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products

and companies #@$! An easy-setup profile and live helpful support if you have any questions #@$! Display your entire portfolio

adding unlimited products

photos

videos

media

and more #@$! Advanced Search for industry contacts by roles

skills

location

and more #@$! POP Pub networking – just one connection can change your life! #@$! POP Wiki: Unlock a library of almost 1

000 White Papers

interviews

articles

and videos to help grow your business #@$! POP Originals: Enjoy entertaining videos sharing our industry’s stories! #@$! Latest industry news #@$! Exclusive discounts #@$! Free events #@$! Find person-to-hire based on skills #@$! Opportunity to launch advertisement campaigns

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MEME OF THE DAY

The Bloom Report MEDIA-MENTION

Hasbro Designer Explains why Velocitron Scourge has a Nemesis Prime deco

A big question from fans recently has been why the new Scourge toy has a Nemesis Prime deco (i.e. black body with red windows) rather than an RID Scourge deco (i.e. grey body with black and white windows). Well, the designer assigned to the deco, Sam, answered...

The Bloom Report

https://www.seibertron.com/transformers/news/hasbro-designer-explains-why-velocitron-scourge-has-a-nemesis-prime-deco/47007/

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The Bloom Report MEDIA-MENTION

Can video games teach people to be more empathetic? Maybe.

Designers and scholars say there are many complex challenges and limits in achieving such a goal.

The Bloom Report

https://www.washingtonpost.com/health/2022/06/25/video-games-empathy/

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The Bloom Report MEDIA-MENTION

First Look At “The Santa Clauses” Disney+ Original Series - What's On Disney Plus

.. a single father, ambitious game inventor and product developer whose visit to the North Pole makes a big impact on the direction of his life.

The Bloom Report

https://whatsondisneyplus.com/first-look-at-the-santa-clauses-disney-original-series/

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The Bloom Report MEDIA-MENTION

BLIP TOYS’ BILL NICHOLS AND PETER CMIEL THOUGHTFUL NEW TAKE ON CLASSIC PLAY CONCEPTS - POP Interview!

BLIP TOYS’ BILL NICHOLS AND PETER CMIEL THOUGHTFUL NEW TAKE ON CLASSIC PLAY CONCEPTS. With over two decades in the toy industry, Blip Toys is still creatively cranking out well-thought-out, creative interpretations of proven play patterns - kicking them up, just a notch. Led by co-owners Bill Nichols and Peter Cmiel,...

The Bloom Report

https://peopleofplay.com/blog/blip-toys-bill-nichols-and-peter-cmiel-thoughtful-new-take-on-classic-play-concepts

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The Bloom Report MEDIA-MENTION

The Power of Part 2: How Video Game Sequels Can Build a Franchise

The Pop Insider discusses the importance for the sequel and how it can build a popular and lucrative a pop culture franchise.

The Bloom Report

https://thepopinsider.com/features/fandom-features/level-up-vide-game-sequels/?utm_source=fanmail

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MEME OF THE DAY

Recent Blogs

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Book Reviews

About Jenga: The Remarkable Business of Creating a Game that Became a Household Name

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The Bloom Report

We Teach What We Allow

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Biographies and Interviews

BLIP TOYS’ BILL NICHOLS AND PETER CMIEL THOUGHTFUL NEW TAKE ON CLASSIC PLAY CONCEPTS

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Product Launches

Eddy’s World was just nominated for an Emmy Award. It's for the Los Angeles area.

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Book Reviews

Toy Wars: The Epic Struggle Between G.I. Joe, Barbie, and the Companies That Make Them

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Recent Wiki

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TRENDS, STATISTICS, RESEARCH, DEMOGRAPHICS

How Generation C Will Reshape the Toy Industry

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BEHIND THE SCENES VIDEOS

Disney Villainous

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BEHIND THE SCENES VIDEOS

Skulk

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BEHIND THE SCENES VIDEOS

Funkoverse Strategy Game

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COMMENTARY AND OPINION EDITORIALS

What's the Point?

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Recent Entertainment

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POP Entertainment

Randy Klimpert Shares his Ukulele Collection

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POP Entertainment

Steve Casino Peanut Art

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POP Entertainment

Everyone's Talking about POP!

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POP Entertainment

Princess Etch - a Multi-Talented Etch A Sketch Artist

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POP Entertainment

Joseph Herscher of Joseph' s Machines.

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Recent POPcast

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Hidden Role: The Brains Behind your Favorite Games

Ed Gartin is... the Evel Knievel of Inventor Relations!

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Hidden Role: The Brains Behind your Favorite Games

Hidden Role: The Brains Behind your Favorite Games - Matt Leacock talks Game Design...

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Hidden Role: The Brains Behind your Favorite Games

Nicholas and Rebecca are BlueMatter Games!

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Hidden Role: The Brains Behind your Favorite Games

Tanya Thompson is Hasbro's Game Scout!

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Hidden Role: The Brains Behind your Favorite Games

Matt Nuccio took over the "Family Business"... of Toys!

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Recent Duos

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POP DUOS 2021

POP Duo: Marty Abrams, President of MEGO and Brian Volk Weiss, Founder, CEO, The Nacelle Co.

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POP DUOS 2021

15:24 / 34:00 POP Duo: Al Kahn, former CEO 4Kids Entertainment and Kedar Narayan, Inventor, Speaker

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POP DUOS 2021

Dan Klitsner, Inventor of Bop It, and his Surprise Guest - the voice of Bop It!

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Today is...

Happy National Dog Party Day

Check out Puppy Party Barbie

Word of the Day

Frankenstein

To Frankenstein a prototype is to cobble together a prototype from parts of other exisiting toys or games.

Submitted by People Of Play

3 Truths & a Lie Mini-Game

Featured Articles

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The Bloom Report

LOVE, Litzky by Michele Litzky

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The Bloom Report

Brian Turtle: 'Endless' Stories, Advice, Kevin Bacon and More! tBR Person of the Week

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The Bloom Report

NEW! Hidden Role Podcast, The Brains Behind Your Favorite Toys and Games!

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The Bloom Report

tBR Person of the Week: Ahren Hoffman Just Zipping Along

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Featured Innovators

Robert Victor

Bob Fuhrer

Peggy Brown

Leslie Scott

Tait & Lily, Inventors of Betcha Can't!

Keep Trying and Don't be Afraid to Make Mistakes