Tomy International Expands their Pop Culture Reach with Club Mocchi- Mocchi- Teenage Mutant Ninja Turtles Character Plush

Paramount Consumer Products grants rights to TOMY International to develop  plush for the globally popular characters.

October 6, 2022, OAKBROOK, IL– TOMY International will introduce a new line of Club Mocchi- Mocchi- plush this fall featuring Nickelodeon’s Teenage Mutant Ninja Turtles property. The four globally recognized brothers will come to life in a retro pop design aesthetic to the delight of multi-generational fans.

“Originated in Japan, the Club Mocchi- Mocchi- line is driven by highly popular licenses,” said Tiffany Good, Senior Brand Manager at TOMY International. “It’s been incredibly fun for us to take these favorite characters like Leonardo, Michelangelo, Raphael, and Donatello and infuse them with TOMY magic. The Club Mocchi- Mocchi- Teenage Mutant Ninja Turtles plush will offer fans of all ages a premium designed plush --super soft to the touch as well as exceptional construction. Their strong character definition and humor will be playfully intact in our huggable plush collection.”

Teenage Mutant Ninja Turtles launched in 1984 and quickly grew a highly engaged, worldwide fan base. Nearly four decades later, the brand still boasts a 93% global brand awareness among 6–54-year-olds and is supported by new content including the highly anticipated theatrical release, Teenage Mutant Ninja Turtles: Mutant Mayhem, on August 4, 2023. A true brand for the ages, the fall line will feature the four famous characters in 6” x 5” plush at a price of $12.99 each.

• Club Mocchi- Mocchi- Teenage Mutant Ninja Turtles Junior Plush- Leonardo with a fighting facial expression, his signature blue mask, and katana weapon attached to his shell
• Club Mocchi- Mocchi- Teenage Mutant Ninja Turtles Junior Plush- Michelangelo with smiling facial expression, his signature orange mask, and dual nunchaku attached to his shell
• Club Mocchi- Mocchi- Teenage Mutant Ninja Turtles Junior Plush- Raphael with a stern closed-mouth facial expression, his signature red mask, and twin sai weapon attached to his shell
• Club Mocchi- Mocchi- Teenage Mutant Ninja Turtles Junior Plush- Donatello with a fighting facial expression, his signature purple mask, and bō weapon attached to his shell

The product will be sold on Amazon starting October 2022-- just in time for holiday.

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About TOMY

TOMY International (www.tomy.com) is a leading global designer, producer, and marketer of a broad range of innovative, high-quality toys sold to preschoolers, youths and adults under the TOMY® and Ertl® brands as well as products for parents, infants and toddlers marketed under Lamaze®, The First Years®, JJ Cole® Collections and Boon® brands. TOMY International's mission is to make the world smile. TOMY International reaches its target consumers through multiple channels of distribution supporting more than 25,000 retail outlets throughout North and South America, Europe and Australia. TOMY International is a wholly owned subsidiary of Japan-based TOMY Company, Ltd. (Tokyo Stock Exchange Code No. 7867). © TOMY.

About Paramount Consumer Products:
Paramount Consumer Products oversees all licensing and merchandising for Paramount Global (Nasdaq: PARA, PARAA), a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic consumer brands, Paramount Consumer Products’ portfolio includes a diverse slate of brands and content from BET, CBS (including CBS Television Studios and CBS Television Distribution), Comedy Central, MTV, Nickelodeon, Paramount Pictures and Showtime. With properties spanning animation, live-action, preschool, youth and adult, Paramount Consumer Products is committed to creating the highest quality product for some of the world’s most beloved, iconic franchises. Additionally, Paramount Consumer Products oversees the online direct-to-consumer business for CBS and Showtime programming merchandise, as well as standalone branded ecommerce websites for Star Trek, SpongeBob, South Park, and MTV.