<p><em>Fuse is a central London based invention house with a long and rich history developing amazing toys and games for all brands and ages. Scale or complexity is no issue and fun is engineered into everything we do!</em></p> <p><em>The founding partners started small - teeny-weenie in fact - helping to craft many iconic brands such as &lsquo;<strong>Polly Pocket&rsquo;</strong>, in the Nineties.</em></p> <p><em>The Noughties saw us Evolve then EXPAND, with the celebrated &lsquo;<strong>Matchbox Pop Up Playsets&rsquo;</strong>! then figure out action with &lsquo;<strong>WWE Flex Force wrestlers&rsquo;</strong>. Oh boy, it was action-packed!</em></p> <p><em>Then the epic Fuse-ion, and girls! We broke all the rules with the &lsquo;<strong>Monster High School playset&rsquo;</strong> and reset fashions for fiddly fingers, with &lsquo;<strong>Magi-clip Fashions&rsquo;</strong> for Disney Princess fans.</em></p> <p><em>In between we Played On, with &lsquo;<strong>Hot Wheels&rsquo; Custom Motors&rsquo;</strong>. </em></p> <p><em>Older. Yes. Wiser? You bet. Over the past few years, we created mind-bending logic games like &lsquo;<strong>Gravity Maze&rsquo;</strong> are stretching a new generation of young minds but wait, we&rsquo;re still hip you know, with &lsquo;<strong>Cool Maker Kumi Kreator Bracelet Studio&rsquo;</strong> giving tweens the power to create and (be)dazzle on Insta. </em></p> <p><em>We love a challenge and are currently inventing what&rsquo;s next and what&rsquo;s gonna be BIG or small.</em></p> <p><em>It&rsquo;s all in a days work at Fuse!</em></p>