CHICAGO, IL — [November 18th, 2025] — Radio Flyer, the 108-year-old brand known for inspiring families to “go out to play,” today announced the official launch of Radio Flyer Studios’ first original animated series, Max & Maple: The Can-Do Kids. The new show marks a major milestone in Radio Flyer’s evolution—expanding its mission from iconic physical products into storytelling that meets today’s kids and families where they already are: on YouTube. 

Max & Maple: The Can-Do Kids is aimed at children ages 4–7 and their families. The series follows adventurous siblings Max (a dog) and Maple (a beaver), whose everyday moments turn into imaginative outdoor adventures with the help of their fun-loving Grandpa Tony (a squirrel) and their iconic red wagon and its magical Wagon Wheelios. Developed in-house by Chief Wagon Officer, Robert Pasin, Head of Studio, Carrie Miller, Executive Producer, Deborah Frank, and Peter Hannan, the goal of the series is to show viewers that they “can do” anything when they use their imaginations. 

In the lead-up to the series launch, Radio Flyer Studios will begin rolling out Wheelio shorts—30-second comedic vignettes featuring the playful, behind-the-scenes creatures that keep Max and Maple’s red wagon running. New shorts will be released alongside all ten 7-minute episodes of Max & Maple: The Can-Do Kids, which premieres on Friday, December 12.

“Radio Flyer has always been about one simple mission: bringing the world out to play,” said Robert Pasin, Chief Wagon Officer at Radio Flyer. “Launching Radio Flyer Studios, and now our first original series, is a dream come true. I’m incredibly proud of the team for creating joyful, high-quality entertainment that reflects our values and inspires kids to explore, imagine, and play outdoors. This is a new chapter for Radio Flyer, and it beautifully extends the legacy we’ve been building for more than a century.” 

“Kids today live in a world where screens are part of their everyday lives,” said Miller. “Our goal isn’t to replace that time, but to guide it—to make content that sparks imagination, models curiosity and outdoor play, and encourages kids to take what they see onscreen and bring it into their own backyards.” 

To build a show that feels timeless yet fresh, Radio Flyer Studios assembled a world-class team of writers, artists, and production partners:

● Executive Producer & Head of Studio: Carrie Miller — Formerly of Frederator Studios and Frederator Digital (Bravest Warriors, Bee & PuppyCat) 

● Executive Producer: Deborah Frank — Formerly of GBH Kids (Arthur, Work It Out Wombats!) 

● Head Writer & Development: Peter Hannan — Creator of CatDog, writer/illustrator, songwriter 

● Writers: Liz Hara (Emmy Award–winning writer for Sesame Street, Marvel’s Moon Girl and Devil Dinosaur) and Christie Insley (Ready, Jet, Go!, Dinosaur Train) 

● Lead Character Designer: Taylor Krahenbuhl — Annie Award winner (The Bad Guys), The Garfield Movie 

● Original Songs: Daniel Ingram (Emmy-nominated My Little Pony: Friendship is Magic, Strawberry Shortcake), Music: Trevor Hoffmann & Daniel Ingram 

● Produced in collaboration with WildBrain Studios, with David Hutchinson (Boy & Dragon) as Senior Creative Producer 

Radio Flyer Studios is already in active development on additional content featuring Max, Maple, the Wheelios, and their extended world. The long-term plan is to grow these characters across platforms and to continue building a trusted destination for kids and families seeking joyful, high-quality entertainment. You can find Radio Flyer Studios on YouTube at https://www.youtube.com/@radioflyerstudios. 

About Radio Flyer 

Radio Flyer, maker of the famous and beloved Original Little Red Wagon®, is the world's leading producer of ride-ons including wagons, tricycles, scooters, go-karts, and more. The company also makes Flyer™ electric bikes, the best ebikes for families. Radio Flyer has more than 100 award-winning products available around the globe. Since 1917, the family-owned company has brought the world out to play, building a legacy of high quality and innovative products that spark imagination. With over a billion wheels on the road, Radio Flyer wheels have carried, hauled, and fueled more kids' play and adventures than any other ride-on toy. Radio Flyer is a certified B Corporation and has received numerous awards, including “Most Innovative Companies” by Fast Company and "Best Places to Work" by Fortune. For more information, visit www.radioflyer.com. 

Media Contact: Jaime Rice 

jaime@thenumber29.com