by The Bloom Report | 02 Oct 2021
The Bloom Report
What exactly do you do in the industry?
I am the CEO/Founder of a newly formed bubble company, called Bubble Universe. Bubble Universe is focused on innovating the experience of bubbles for all ages. We are making our bubble solutions in the USA with the safest ingredients. So safe, you can lick them because they are food-grade.
Our first brand we helped launch is Bubble X. Bubble X is a much thicker bubble solution meant for the hospitality industry. A mixologist at a bar picks up a delivery system blaster, fills a bubble with it and then puts the bubble onto a cocktail with aroma smoke inside. It is visually stunning and a unique sensory experience.
We recently also launched our first children’s brand. Bubblelick is the world's safest bubble solution, ever made for kids. We made it with natural flavors to make it more fun and experiential. Some of our flavors: Milk Chocolate Chip, Juicy Watermelon Splash, Carnival Cotton Candy, and Glazed Cinnamon Roll.
Where did this idea come from?
The idea came from an inventor who is a pediatric allergist and immunologist named Dr. Dat Tran. He has been seeing kids coming into his practice with allergic reactions to regular bubbles. The reasoning is because because of the saturated competitive bubble industry. Costs keep having to come down which is passed down to manufacturer and product ingredients used. Most bubble solutions are created with detergent like ingredients that make the bubble solution cheaper and last longer in the air. Most bubbles are also made out of the USA where cheaper manufactures can cut corners to provide the best price to the customer but at what safety conditions for children.
Dr. Dat Tran knew that kids already ate bubbles as well as covered their face and body with unsafe bubble solutions. An inventor at heart, Dr. Tran went out to solve the issue of allergic reactions and the potential of ingesting unsafe bubble solution for his patients. Since then he has partnered with Bubble Universe to produce a safer and more fun alternative to regular bubbles.
Why and how did you get into the Toy and Game industry?
I got into the toy industry through my Dad Peter Tiger’s bubble company Imperial Toy. I was going to go to a cloud software company and become an entry level analyst. I remember my dad saying to me “Forget that and come to work for me, it will be more fun.” He also said he will allow me to have the opportunity to learn how to run a company. It was important for him to also mention that he is not going to give me anything, but rather I was to earn it. My dad is a very sink or swim type of entrepreneur. I was fortunate enough where I got to learn in all aspects of the business and make a difference.
I ended up moving to Hong Kong for 4 Years to run the Asia operations for his company, which was the largest manufacturer of Bubbles at the time. Best experience of my life thus far.
What advice can you give to inventors who are presenting new toy or game ideas to you?
Come to me I will help and advise you. Also make you very rich. Bubble Universe is open to all inventors. Let’s build together.
What advice would you give a young adult graduating from high school or college today?
You are only young once. Fortune favors the bold, so go for your dreams and never give up. Learn, fail and never repeat. Pivot fast and trust your intuition.
What is the most rewarding part of your job?
I would say our partnership with Children’s Hospital. We currently have been donating bubbles to kids who are sick. Hearing how happy and excited these kids get when they try our bubbles is why I work harder. I want to partner with more charities as we grow. I always believe that giving back is a crucial part of any business. We are so fortunate to have good health and circumstances, while other people are not.
What and/or who inspires you?
True innovation and disruption that changes our world for the positive. My Dad inspires me everyday to never give up.
What excites you?
Innovation and new product development excites me the most. Truly creating and building a solution to a problem is why I wake up in the morning and do what I do. I am becoming addicted to it. Innovate or die.
What was your favorite toys or games as a child?
Bop-it and Nintendo 64 Mario Cart.
Where did you grow up and how did that influence who you are today?
I grew up in the San Fernando Valley in Encino. It influenced me today because it grounded me in regards to how much cooler the temperature is everywhere else.
How do you jumpstart your creativity when you find yourself stalled on a project?
By chugging a nespresso and waiting till I feel like I’m going to run through a wall.
Are you named after anyone?
My parents loved George Costanza at the time on Seinfeld. So they named me after the actor Jason Alexander. I saw Jason Alexander recently at the market and went up to him to tell him that I was named after him. He ignored me and walked away. I went back to my parents and thanked them again for this special name.
Do you have any guilty pleasures?
I love Sour Patch Kids Candy. Can’t get enough.
What’s the first thing you usually notice about people?
Eyes, teeth, handshake, and the watch they are wearing.
What’s your favorite TV shows?
Succession, Entourage, and Billions.
What are your favorite sports and sports teams?
Lakers for Life.
Who are your favorite athletes?
The Black Mamba, Kobe Bryant, Roger Federer and Ayrton Senna.
Favorite movies of all time?
All of Quentin Tarantino and Christopher Nolan Movies.
Tell us about your hobbies?
Tennis, watching documentaries, and eating tons of sushi.
Summer or Winter?
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