PEOPLE OF PLAY (POP) TO HOST 2^ND IN WEBINAR SERIES FOR PR/BRAND/MARKETING PROFESSIONALS

IN THE TOY, LICENSING AND ENTERTAINMENT INDUSTRIES

Opportunity to Find Out What You Need to Know about Awards, 4^th Quarter Activations, and

International Opportunities in 2023

CHICAGO – August 1,  2022 -- After a successful first event that drew more than 100 industry  professional from five countries, People of Play (POP) has announced plans for the next in its POP Quarterly series of webinars designed to educate and inspire public relations and brand/marketing professionals of all levels in the toy, licensing, and entertainment industries.  People of Play (POP) is the toy industry’s most comprehensive networking and resource hub.

The August 18^th VIRTUAL event will focus on the impact of recent calendar changes within the Industry and how to maximize participation for the best results; sessions will address awards programs, 4^th quarter 2022 activations and international Award and Show opportunities in 2023.

Information and insights will be provided by panelists who represent each of the key industry awards programs while industry spokespeople and personalities will provide everything you need to  know about different opportunities that support and complement 4^th quarter marketing efforts during this key selling season. 

The first session will be moderated by John Baulch, publisher of Toy World Magazine.  John will be joined by Florian Hess of Spielwarenmesse eG, Winchell Cheung of the Hong Kong Trade Development Council (HKTDC) and a representative of BTHA to represent London Toy Fair. 

The second session will be moderated by Tammy Smitham of Spin Master.  Panelists already secured are Donna Moore of TTPM/aNb Media, Christopher Byrne (AKA The Toy Guy®), Elizabeth Werner (Life-Style Expert and QVC Guest Host) and Marissa Silva of The Toy Insider. 

The third session of the day will be devoted to industry awards and moderated by Karri Bean of Disney Consumer Products.   Panelists will include Bob Glaser or Laurie Leahy of TTPM (People's Play Awards), Adrienne  Appell of The Toy Association (TOTY), Mary Couzin of People of Play (TAGIES), Jenna Stirling of  American Specialty Retailing Association (ASTRA Best Toys for Kids Awards) and Gisela Abrams of Licensing International (Licensing Excellence Awards).    

More Information can be found HERE: https://www.chitag.com/2022-august-marketing-and-pr-event 

RSVP HERE: eventbrite.com/e/pop-presents-toy-game-marketing-pr-q3-event-awards-and-activations-tickets-390587546867

People of Play (POP) is the toy industry’s most comprehensive networking and resource hub; a social platform and industry portal where toy industry veterans, newbies, buyers, job seekers, recruiters, consumers and others come to find each other.  Get up-to-the-minute industry, event and product news; participate in live online educational resources and peruse and post to the industry’s only dedicated social feed.

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