YIC Spotlight #4 YIC in our 20 Week Countdown to POP Week and the YIC!
by Young Inventor Challenge | 24 Jul 2025
Biographies and Interviews
July 25, 2025 - YIC Spotlight #4 YIC in our 20 Week Countdown to POP Week and the YIC!
Name: Lily Brown
Location: Salt Lake City, UT
YIC: 2018 Most Marketable Concept Winner
Invention(s): Betcha’ Can’t!
Where is your invention now?
Betcha’ Can’t is sold on Amazon and you can find it in other retail stores.
Have you invented any other toys/games since the YIC?
Not yet! But that’s not to say none are in the works!
Are you planning to work or study in a related field (STEM, design, entrepreneurship, toy/game industry, etc.)?
Yes! I’m planning on design and entrepreneurship currently! You can hear more about my YIC journey from the 2024 Young Inventor Award Ceremony during the Chicago Toy & Game Fair:
(Note from Mary: It is the 20th Anniversary of the Young Inventor Challenge! We have BIG plans and would love to include you - be a sponsor, a judge or a volunteer. We appreciate all the help we can get to support the next generation of toy people! Contact Ahren Hoffman ahren@peopleofplay.com today.)
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