We are Kids Preferred. Our mission is to dedicate ourselves and our resources to create superior quality, innovative soft toys and gifts for children of all ages. Using unique, playful designs that help instill a love of learning and create everlasting childhood memories. For more than two decade
We are Kids Preferred. Our mission is to dedicate ourselves and our resources to create superior quality, innovative soft toys and gifts for children of all ages. Using unique, playful designs that help instill a love of learning and create everlasting childhood memories. For more than two decades, Kids Preferred has been steadfast in our commitment to bringing superior quality and uniquely designed products to the marketplace at value retails.
Inspired by innovation and market trends, we deliver an impressive line of soft baby and toddler developmental toys and gifts, wood toys and plush stuffed animals in support of leading classic children’s brands including Carter’s, Disney Baby, The World of Eric Carle to You Tube sensation Ryan’s World. At Kids Preferred, we're proud to help the young minds of tomorrow learn through imaginative play. Our fundamental beliefs and high standards enable you, our customers and consumers, to rely on Kids Preferred for soft toys and gifts that are reliable and safe.
The company distributes throughout the United States and Canada as well as in Europe, Japan, Australia, and South America.
Licensing tech for a consumer product. Lessons Learned.
How Technology Is Changing The Toy and Tabletop Game Industry
MESH BASICS - Post One of Six in Series
Rachele Harmuth - Don’t Stay in Your Lane. Ask Questions.
The Recent Rise in the Kidult Industry: Why Adults Love to Play Like Kids
Fact Sheets for Hong Kong International Licensing Show and Asian Licensing Conference
THE IMPORTANCE OF DIGITAL PLAY IN A CHILD’S DEVELOPMENT
A Case History: How We Drove Explosive Growth in the Barbie Adult Collector Business
Creative Fold's Edoardo Kulp - Live What You Love
The Psychology of Game Design: Why Some Games are More Addictive than Others
Randy Klimpert Shares his Ukulele Collection
Steve Casino Peanut Art
Everyone's Talking about POP!
Princess Etch - a Multi-Talented Etch A Sketch Artist
Joseph Herscher of Joseph' s Machines.
Matt Leacock created Pandemic... the game!
Scott Brown and Tim Swindle... are Launching a New Sport!
Daryl Andrews says... "GO TO CONVENTIONS!"
Ed Gartin is... the Evel Knievel of Inventor Relations!
Matt Leacock talks Game Design...
POPDuo: Richard Dickson, Mattel’s President & COO, and Kedar Narayan, Young Inventor Challenge AMB
POPDuo: Will Shortz and Josh Wardle
POP Duo: Elan Lee, Co-Founder, Exploding Kittens.and Jeff Probst, Host and Exec Producer, Survivor
POP Duo: David Fuhrer, MNG Director, Blue Sq Innovations & Shawn Green, past Dodgers & Mets MLB Star
POP Duo: Bob Fuhrer, Founder, Nextoy and Tom Fazio, Golf Course Designer
Toy Inventors--The Heart and Soul of the Industry
Brian Turtle: 'Endless' Stories, Advice, Kevin Bacon and More! tBR Person of the Week
Jonathan Levy on Jon2.0 - from Co-Founding Mastermind Toys to Spin Master
Andrew Perlmutter's Journey from Glencoe to Funko with Crazy Ideas that turned out Golden
Tait & Lily, Inventors of Betcha Can't!
Peggy is awesome!