Blogs

  September doesn’t just mean it’s back-to-school time, it also means The Toy Association™ is in full execution mode for an exciting lineup of events from coast to coast, inc...

  People of Play has partnered with ASTRA to bring you the Young Inventor Challenge® Neighborhood Toy Store Edition! This is a unique opportunity for ASTRA retailers across the country to ...

NEW YORK, NY | August 19, 2024 — The Toy Association™ today unveiled its “Back to School STEAM Toy Shopping List,” which includes 15 officially accredited STEAM (science...

Aspiring Kid Inventors Invited to Enter Toy and Game Creations to the Young Inventor Challenge®   People of Play Returns for Its 19th Annual Young Inventor Challenge® International Cham...

Bop It   Gameplay Bop It is a hand-held audio game that prompts players to follow a series of commands that get quicker and quicker as the game goes on. While the original version of the game ...

  Hi Sara! You wear so many different hats and your roles in the industry have evolved so much since I first met you with Schmovie. We\'d love to have an update... and congrats on both an Emmy no...

  Be a more qualified Seller-be prepared!   One would not go into a business meeting (nor a social meeting, for that matter) without being prepared. In the M&A space, this principle...

The Toy Association™ is closely monitoring the situation at East Coast and Gulf Coast ports where stalled contract negotiations between dockworkers and their employer are resulting in workers th...

A Tribute to Aaron Arvia by Brian Torney   Rumors spread like molasses, trickling whispers among his friends and colleagues. We called bullshit. You’ve got it wrong. He got laid off ages ...

Association Elevates its Focus on Creativity, Innovation & Consumer Engagement for the Toy Industry   August 6, 2024 | New York, NY – The Toy Association™ announced today that...