Blogs

  In an industry where innovation moves fast, it\'s crucial to continuously adapt our product standards so toys and games not only spark joy but also meet the highest safety requirements. From ...

  Hi Rob! Looking forward to seeing you at our POP Week events soon! Please share what do you do in our industry for our readers.  I am the President & Founder of Product Counsel (PC...

The Speed Cubers, a 2020 documentary following Rubik’s Cube-solving champions Feliks Zemdegs and Max Park, is a captivating, thrilling, and heartwarming story about competition, personal growth,...

CANNES, 22 October: Today, Fremantle announces a new partnership with Emmy award winning and Millennial and Gen-Z focused production company NewBe, and well known and long-established European To...

69% Say They’re Willing to Cut Other Expenses to Ensure Their Kids Have the Top Toys for Holiday, According to New Research NEW YORK, NY | October 22, 2024 – The Toy Association&tra...

If you recall the end of The Incredibles (the end of the first one, that is), you’ll remember that Jack Jack was appropriately named to suit his powers: the Jack-of-all-Trades. With no clear lim...

Your Friend the Rat, written and directed by Jim Capobianco, is another one of Pixar Animation’s charming short films, with this one made to set the record straight about rats. Hosted by everyon...

Toy Association staff recently attended meetings of the International Organization for Standardization (ISO) Technical Committee 181 on Toy Safety (TC 181), along with consumer product safety professi...

CHICAGO, IL (October 15th, 2024) – People of Play, POP, organizer of the preeminent toy and game industry events during POP Week, the POP platform, and the Bloom Report is honored to announce th...

Registered inventors can make appointments now with representatives from more than 80 toy and game companies including Disney, Mattel, Hasbro, Spin Master, Moose Games.   CHICAGO, IL  (OC...