Wiki - COMMENTARY AND OPINION EDITORIALS

Nancy Zwiers offers tips on how to enhance product appeal without spending too much money that may drive up the price of the product.

Amanda Gummer presents scientific research and explains why it's important to incorporate digital play into a child's play routine for proper development.

Nancy Zwiers writes on her experience working for Barbie, sharing how she grew the Barbie collectors business 29-fold in just four years.

Don Wilder shares five reasons explaining why some games are more addictive than others.

Don Wilder shares five reasons explaining the recent rise in the kidult industry.

ThinkFun's MESH initiative (Mental Emotional Social Health) shares some skills that directly help children to build resilience, and offers four types of toys and games that can help strengthen these s...kills.Show more

Nancy Zwiers writes on the four major domains of "distinct elements of talent" and the many subgroups, and which ones correlate with long lasting success regardless of how the world changes.

Nancy Zwiers shares some alternative methods of inspiration and applies them to creativity and invention within the toy industry, including visualization, vision boards, and affirmations.

Jenna Stirling, on behalf of the American Specialty Toy Retailing Association (ASTRA), explains their newest project: Prototype Packs. These packs include toy and game pieces that can be sent out to s...chools, camps, clubs, and more to encourage creativity and invention in children.Show more

Nancy Zwiers provides thirty powerful questions to help with executive coaching.